{"id":315,"date":"2020-02-11T13:16:24","date_gmt":"2020-02-11T12:16:24","guid":{"rendered":"https:\/\/www.wiponline.it\/?post_type=progetti_wip&#038;p=315"},"modified":"2024-03-04T13:59:19","modified_gmt":"2024-03-04T12:59:19","slug":"donna-immobiliare","status":"publish","type":"progetti_wip","link":"https:\/\/www.wiponline.it\/it\/progetti_wip\/donna-immobiliare\/","title":{"rendered":"NoiDonne Immobiliare"},"content":{"rendered":"\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2022<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Il mercato immobiliare riacquista la dinamicit\u00e0 di un tempo, e lo fa viaggiando sugli autobus cittadini con il volto delle titolari di NoiDonne Immobiliare, di volta in volta accompagnate da un messaggio diverso, per una campagna multisoggetto semplice ma di grande impatto visivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Nuovo Logo<\/em> e c<em>ampagna di comunicazione su autobus.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Progetto grafico: Elena De Giorgi e Maria Teresa Cavallar<br>Art Direction: Maria Teresa Cavallar<br>File esecutivi: Laura Zucca<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Servizio fotografico: Reynolds Fotografo<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"770\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari-1024x770.jpg\" alt=\"\" class=\"wp-image-4052\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari-1024x770.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari-300x226.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari-768x578.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari-1536x1155.jpg 1536w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/logo-donne-immobiliari.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"564\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve-1024x564.jpg\" alt=\"\" class=\"wp-image-4056\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve-1024x564.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve-300x165.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve-768x423.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve-1536x846.jpg 1536w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ISAASTRI_curve.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve-1024x565.jpg\" alt=\"\" class=\"wp-image-4054\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve-1024x565.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve-300x165.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve-768x424.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve-1536x847.jpg 1536w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/01\/Tabella-autobus_435x250_ASTRI_curve.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1004\" height=\"565\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/Tabella_autobus_435x250_ISABELLA_curve.jpg\" alt=\"\" class=\"wp-image-4068\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/Tabella_autobus_435x250_ISABELLA_curve.jpg 1004w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/Tabella_autobus_435x250_ISABELLA_curve-300x169.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/Tabella_autobus_435x250_ISABELLA_curve-768x432.jpg 768w\" sizes=\"auto, (max-width: 1004px) 100vw, 1004px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"924\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1.jpg\" alt=\"\" class=\"wp-image-4170\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1.jpg 2000w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1-300x139.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1-1024x473.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1-768x355.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_1-1536x710.jpg 1536w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"924\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2.jpg\" alt=\"\" class=\"wp-image-4168\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2.jpg 2000w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2-300x139.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2-1024x473.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2-768x355.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_2-1536x710.jpg 1536w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"924\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3.jpg\" alt=\"\" class=\"wp-image-4166\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3.jpg 2000w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3-300x139.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3-1024x473.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3-768x355.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2022\/02\/Noi-Donne-Immobiliare_bus_3-1536x710.jpg 1536w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">2021<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sembra un film, ma \u00e8 una campagna\ndi rebranding di un\u2019agenzia immobiliare. Le protagoniste sono tre donne che rendono\nreale il loro sogno di diventare punto di riferimento del real estate,\nattraverso una campagna di lancio e di visibilit\u00e0 che usa un linguaggio che\nevoca quello cinematografico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Restyling del logo, claim, campagna di comunicazione su autobus e direct marketing.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Progetto grafico: Elena De Giorgi<\/strong> <strong>e Maria Teresa Cavallar<\/strong><br><strong>Art Direction: Maria Teresa Cavallar<br>File esecutivi: Laura Zucca<\/strong><br><br><strong>Servizio Fotografico: Reynolds Fotografo<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1017\" height=\"1024\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-1017x1024.jpg\" alt=\"\" class=\"wp-image-400\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-1017x1024.jpg 1017w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-298x300.jpg 298w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-150x150.jpg 150w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-768x773.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob-1525x1536.jpg 1525w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immob.jpg 2000w\" sizes=\"auto, (max-width: 1017px) 100vw, 1017px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"906\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/logo-Donna-Immobiliare-1024x906.jpg\" alt=\"\" class=\"wp-image-318\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/logo-Donna-Immobiliare-1024x906.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/logo-Donna-Immobiliare-300x266.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/logo-Donna-Immobiliare-768x680.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/logo-Donna-Immobiliare.jpg 1220w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"899\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod-1024x899.jpg\" alt=\"\" data-id=\"736\" data-full-url=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod.jpg\" data-link=\"https:\/\/www.wiponline.it\/progetti_wip\/donna-immobiliare\/donna-immobiliare_cartonato-mod\/\" class=\"wp-image-736\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod-1024x899.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod-300x263.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod-768x674.jpg 768w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/donna-immobiliare_cartonato-mod.jpg 1414w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/retro-bus-donna-immobiliare_2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"704\" height=\"668\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/retro-bus-donna-immobiliare_2.jpg\" alt=\"\" data-id=\"319\" data-full-url=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/retro-bus-donna-immobiliare_2.jpg\" data-link=\"https:\/\/www.wiponline.it\/progetti_wip\/donna-immobiliare\/retro-bus-donna-immobiliare_2\/\" class=\"wp-image-319\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/retro-bus-donna-immobiliare_2.jpg 704w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/retro-bus-donna-immobiliare_2-300x285.jpg 300w\" sizes=\"auto, (max-width: 704px) 100vw, 704px\" \/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1532\" height=\"537\" src=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/banner-donna-immob.jpg\" alt=\"\" class=\"wp-image-401\" srcset=\"https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/banner-donna-immob.jpg 1532w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/banner-donna-immob-300x105.jpg 300w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/banner-donna-immob-1024x359.jpg 1024w, https:\/\/www.wiponline.it\/wp-content\/uploads\/2020\/02\/banner-donna-immob-768x269.jpg 768w\" sizes=\"auto, (max-width: 1532px) 100vw, 1532px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>2022 Il mercato immobiliare riacquista la dinamicit\u00e0 di un tempo, e lo fa viaggiando sugli autobus cittadini con il volto delle titolari di NoiDonne Immobiliare, di volta in volta accompagnate da un messaggio diverso, per una campagna multisoggetto semplice ma di grande impatto visivo. Nuovo Logo e campagna di comunicazione su autobus. Progetto grafico: Elena [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.wiponline.it\/it\/progetti_wip\/donna-immobiliare\/\">Leggi tutto&#8230;<\/a><\/p>\n","protected":false},"featured_media":4052,"parent":0,"template":"","project_tax":[7,8,9],"class_list":["post-315","progetti_wip","type-progetti_wip","status-publish","has-post-thumbnail","hentry","project_tax-tutti-i-progetti","project_tax-advertising-print","project_tax-corporate-identity"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/progetti_wip\/315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/progetti_wip"}],"about":[{"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/types\/progetti_wip"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/media\/4052"}],"wp:attachment":[{"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/media?parent=315"}],"wp:term":[{"taxonomy":"project_tax","embeddable":true,"href":"https:\/\/www.wiponline.it\/it\/wp-json\/wp\/v2\/project_tax?post=315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}